Terms of Service

Your contract is with Hector Solutions, Inc., doing business as Athena Wholesale. Registered office: 169 Madison Ave, STE 15789, New York, NY 10016. References to “we”, “us” and “our” in these terms mean Hector Solutions, Inc..

The contracting company is also named on your order confirmation and invoice.

Athena is a business-to-business wholesale service. Accounts are available only to businesses buying for resale or business use, not to consumers, and nothing in these terms grants consumer rights. To open an account you must complete a trade application; we review each application and may approve or decline it at our discretion. You confirm that the information in your application is accurate and that you are authorised to act for the business named on it.

You are responsible for keeping your login credentials confidential and for all activity on your account. We may suspend or close an account at any time — including for inaccurate application details, misuse of the portal, resale of confidential pricing, or non-payment. You may close your account at any time by contacting us; closure does not affect orders already placed.

Submitting a cart or purchase-order reference creates a request to order, not a stock reservation or an accepted order. We check supplier availability and may confirm, reduce, substitute (with your agreement) or decline requested lines. An order is accepted, and a contract formed, only when we issue an order confirmation. We then provide the applicable invoice and payment instructions. If a confirmed line later becomes unavailable, we may cancel or reduce it and refund or credit any amount paid for that line.

Trade pricing is shown only inside approved accounts and is confidential — you may not publish or share it outside your business. Prices exclude VAT, sales tax, duties, and freight unless the listing states otherwise; applicable taxes are shown at checkout and on your invoice. If a listing contains an obvious pricing error we may correct it and offer you the choice to reconfirm or cancel the affected line before dispatch.

The invoice or payment page for a confirmed order states the currency, payment method, amount and due date. Depending on the terms approved for that order, we may require payment in full, an initial deposit followed by a balance, or separately agreed credit terms. A deposit schedule may make the final balance payable on delivery. Card and bank transfer payments may be provided through Stripe or through the payment link issued for the order. If a required payment fails, is late or is reversed, we may pause sourcing, dispatch, further orders or account access until it is settled.

Goods are supplied from our warehouses in the UK, US and EU. Your account carries an Ex Works (EXW) collection region, chosen on your trade application:

• Ex Works: where you collect (or your carrier collects) from our warehouse, risk in the goods passes to you when they are made available for collection.
• Arranged freight: where we arrange freight for you (sea, air or road, including delivery into Amazon fulfilment centres), risk passes on handover to the carrier unless your order confirmation states a different delivery term.

Title to the goods remains with us until we have received payment in full for them. Delivery and dispatch dates are estimates given in good faith, not guaranteed dates.

Many catalog lines include market data — estimated ROI, per-unit profit, sell-through and similar figures. These are estimates drawn from third-party marketplace data, provided as a guide only. They are not a promise or guarantee of your own results, and marketplace conditions change. Do your own analysis before purchasing. Selling on a marketplace carries risks that remain your responsibility — including IP and product-authenticity claims, brand-authorisation requests, and listing decisions made by the marketplace.

Nothing in these terms excludes or limits liability that cannot lawfully be excluded or limited — including, for contracts governed by the laws of England and Wales, liability for death or personal injury caused by negligence, or for fraud.

Subject to that: we are not liable for loss of profit, loss of business, loss of expected resale margin, or any indirect or consequential loss; and our total liability arising from or in connection with an order is limited to the price you paid for the goods in that order. The goods are sold for resale by way of business; all terms, conditions and warranties implied by law are excluded to the fullest extent permitted.

These terms, your order confirmation and invoice are the whole agreement for each order. If any provision is found unenforceable, the rest remain in force. We may update these terms from time to time; the version in force when you place an order applies to it. We may transfer our rights under these terms to another company within our group; you may not transfer yours without our written consent.

Contracts for United Kingdom and rest-of-world accounts are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction.

Contracts for United States accounts are governed by the laws of the State of New York, and the state and federal courts located in New York County have exclusive jurisdiction.

Questions about these terms: email sales@athenawholesale.co or call +44 20 8064 3710 (UK) / +1 989-789-0977 (US). See also our Privacy Policy, Cookie Policy and Shipping & Returns policy.